Golfing News & Blog Articles

Now that I’ve gotten your attention…yes, actually, it takes no imagination at all to picture the above-mentioned in the headline. But that was the one “reveal” Keith Pelley gave Sportsmail in a Monday interview following last Friday’s news dump of a PGA Tour-European Tour alliance.

This should have happened ages ago in the form of WGC’s or when geographically logical:

Starting in 2022, look for co-sanctioned events in Britain for players on both tours built around the Open at St Andrews and in the autumn following the end of the FedEx Cup.

‘Those are areas offering great opportunities where we’ve agreed to look closely to see what we can do,’ said Pelley.

‘I can’t tell you how refreshing it is to sit in the room as partners rather than competitors. It totally changes the dynamic.’

With the USGA Executive Committee essentially a cast of living, breathing bobbleheads I doubt most care who they nominate these days. Nonetheless, the latest three to join the group of 15 have impressive careers still going and will surely add to a committee filling two outgoing seats—a subtle reminder to those with a sense of humor that the nominating process is never over until the big black tie dinner.

For Immediate Release:

2021 USGA Executive Committee Nominations Announced

Fifteen-member group serves as the Association’s volunteer board

LIBERTY CORNER, N.J. (Dec. 1, 2020) – The United States Golf Association (USGA) today announced three new nominees to its 15-member Executive Committee: Chuck Brymer, chairman of DDB Worldwide; Cathy Engelbert, commissioner of the WNBA and former Deloitte CEO; and Anthony Petitti, president of sports and entertainment for Activision Blizzard.

I have no idea if the organizers find the .21 for last week’s The Match 3 a success or not given the bizarre sports ratings of 2020. As Mitch Salem’s roundup of last Friday’s cable numbers highlights, The Match was just edged out by WETV’s Love After Lockup with the coveted demo and landed 8th on the list of November 27, 2020’s most watched cable telecasts.

After the streaming debacle that was The Match 1, the absolute ratings stunner that was The Match 2—a higher rating than the final round of the rescheduled U.S. Open—the average of a million viewers is probably about right for a celebrity golf match.

For the historians who fled the spectacle—and there were many—Phil Mickelson and Charles Barkley defeated Peyton Manning and Steph Curry 4&3.

Back in April Keith Pelley was lamenting the difficult financial times. Job losses were predicted, etc.

In abruptly announcing a new PGA Tour alliance, Pelley scoffed at a Twitter assertion that the European Tour was in poor financial shape.

It’s a particularly strange stance given how there would be complete understanding amidst a pandemic that things were not perfect.

The result of Pelley’s obvious truth distortion now leaves him open to some pretty and deserved criticism. Not for joining forces with the PGA Tour. No as Alistait Tait writes in a superb post, the lying seems crude given the spector of the Tour letting go of off a huge portion of the staff. It’s 68, Tait writes.

Since the tour is in “robust financial health” any chance of those 68 getting their jobs back? Or maybe the Tour IS in “robust financial health” because it shed those jobs.

While one more fall event is to be played this week in Mexico the West Coast Swing is not far away. And outside of a smattering fans in Maui and (gulp) a downscaled but still-amtitious Waste Management Open, fans will not be in attendance in early 2021. (The viability of the events remains in question as California has traveler quarantine rules in some counties and other lockdowns coming).

The Sony Open will not have fans.

And the first of three California tournaments announced Monday their plan to play the Farmers Insurance Open without fans. From Tod Leonard’s GolfDigest.com story:

The blow of no fans will be lessened, Gorsich said, because the County of San Diego did give its approval last week for pro-ams to take place on Monday and Wednesday of Farmers week. “To not have pro-ams would have been another big hit,” he said. “Getting pro-ams was a big win for us.”

The Tournament of Champions, Sony Open and American Express also will have pro-ams, and it figures that Riviera and Pebble will, too, if their local governments approve.

As a member of the European Tour’s Board of Directors, I didn’t expect Paul McGinley to tip his hand much in this Sky Sports piece endorsing the PGA Tour alliance announced Friday.

As I reported Friday, the board McGinley sits on had been briefed on the offer and opened the European Tour books to Raine Group. And on a careful reading and even a shred of imagination there is plenty to read into McGinley’s endorsement.

After calling the deal the “right partnership” for the European Tour and the sport, he gets to some of the primary motives of the “alliance”:

The idea is that we become a little bit more international in terms of the schedule of the world's top players, so they're able to visit other places and play in other events on the European Tour.

Three of the four major championships are played in America every year and a lot of the World Golf Championships have migrated back to the USA. I think the players can eventually expect, hopefully from a European point of view, a more international flavour to the world's best events.

The Alfred Dunhill Championship traditionally delivers the best nature shots of the golf year. And as always, the European Tour broadcast provided plenty of images from Leopard Creek’s location next to Kruger National Park.

This handy roundup was posted by the European Tour social team:

A post shared by European Tour (@europeantour)

Chief Executive Colorfully Coordinated sported a less-than-comforting black-on-black motif for Friday’s hastily-arranged Zoom to spin the European Tour’s “landmark strategic alliance” with the PGA Tour.

Based on the reports by those partaking in the call, Keith Pelley remained light on details about the surprising Thanksgiving Friday announcement. Skepticism was in order given that it’s traditionally a day reserved for only Grade A, First Team, All-World news dumps.

The Daily Mail’s Derek Lawrenson noted the 72 hour mention by Pelley and suggested the announcement was meant to torpedo an upcoming announcement.

The alliance has been years in the making but came together in the space of 72 hours as both tours look to kill off the upstart Saudi-backed Premier Golf League. 

The PGL have promised untold millions to the top players and were rumoured to be ready to make a big announcement next month regarding a circuit for the elite they hoped would be up and running by 2023.

South African Christiaan Bezuidenhout held off Sean Crocker to win the 2020 Alfred Dunhill Championship at Leopard Creek. And while the 26-year-old’s second win came over a so-so field, Bezuidenhout picks up a win in his native land, comfortably moves inside the all-important world top 50 (41st), and has solidified himself as a player-to-watch heading into 2021.

But as Brentley Romine reminds us, it’s the Bezuidenhout journey that is even more incredible.

Bezuidenhout has much to be proud of. For those who need a refresher, here are the spark notes: Bezuidenhout nearly died when he was 2 years old after unknowingly drinking from a Coke bottle that had been contaminated with rat poison. The poison took a toll on his body, affecting his nervous system and causing a stutter, which in turn led to bouts with anxiety and depression. When Bezuidenhout turned 14, his doctor prescribed him medication that helped him “enjoy my life again,” Bezuidenhout wrote last year in a blog post for EuropeanTour.com, but the beta blockers were also a banned substance, and despite Bezuidenhout being adamant that he filled out the proper paperwork, he was disqualified from the 2014 British Amateur and subsequently banned for nine months.

“It felt like my life was over. ... I was inconsolable,” he wrote in the same post. “However, I eventually turned this into energy to help me come back stronger.”

His emotional post round interview and the Director’s Cut of the final round highlights.

As the 45th President winds down his tenure, Donald Trump made his 292nd visit to one of his properties on Thanksgiving day.

If I were the third hole at Trump National Washington D.C., I’d be concerned about my architectural future after this shot, assessment and reaction…

We knew the sides were talking months ago. Then news on a mega-tour merger went silent as the focus turned to merely getting 2020 golf tournaments off the ground.

Then we got the Friday-after-Thanksgiving news.

Belaboring the cynical timing of Friday’s “landmark strategic alliance” announcement could grow tiresome, but it’s also hard to filter much of anything out of the detail-light European Tour-PGA Tour release without returning to the odd rush to share so little detail.

This much is apparent: Jay Monahan joins the European Tour Board of Directors and with it, he brings a check of an undetermined amount to own a stake in their impressive television production operation. Less apparent: how much of that is an investment in a media operation versus a quick way to help the European Tour’s finances?

In a call with UK writers, ET Chief Keith Pelley refuted the idea that this was about finances:

Thanks to reader T for The Economist’s look at launch angle golf as carried out by Bryson DeChambeau to impressive effect.

There is this explanation of how he’s defying trends by launching.

The model’s lessons are intuitive. To thump the ball as far as possible, maximise clubhead speed and launch angle while minimising spin (which causes the ball to soar higher, rather than racing forward). However, most players face a trade-off between these goals, explains Paul Wood of Ping, a club manufacturer. Harder impacts usually mean flatter trajectories. Although the average male player swings faster and produces less spin than in 2007, launch angles have declined since then.

One golfer, however, has escaped this constraint. Bryson DeChambeau, a physics graduate with oddly designed clubs and a voracious appetite for data, is nicknamed the “Mad Scientist”. While the PGA Tour was suspended because of covid-19, he added 18kg (40lbs) of bulk. This has allowed him to swing faster than anyone else. But he has also managed to smash the ball with a high launch angle, rather than a low one—an unprecedented combination that might owe something to his unusually stiff wrists and robotic technique.

Putting Shotlink data to good use, The Economist put together a stunning chart showing DeChambeau’s outlier (for now) status in the launch/speed world:

Cookie Jar Golf did a fine job highlighting the charm of endangered Cleeve Hill and they’ve posted another important short film on Brora Golf Club. Earlier in this grand year you may recall there were concerns about Brora’s future and the positive response to helping one of the world’s oldest and most important courses survive.

It’s all covered in this enjoyable four minutes:

Despite a very solid field and compelling finish, Golf Channel’s four-round broadcast of the 2020 RSM Classic failed to garner more than a few cataract-free eyeballs.

ShowBuzzDaily with the gruesome ratings showing an average of 346,000 watched the final round, with only 31,000 of those not Villages-eligible.

The post-fall Masters slot and wealth of viewing options made this a no-win situation even with all of the long-bombing athletes today.

A variation of that question gets asked pretty frequently of most anyone who calls themselves a golf writer and there are no easy answers. Derek Lawrenson highlights the recent struggles of Rickie Fowler’s efforts to retool his swing in his weekly Daily Mail column and writes:

The Californian has played in 18 consecutive tournaments without so much as a top-10 finish and is now on the brink of falling outside the world’s top 50 for the first time in a decade.

That’s quite some fall for a man who won six times between 2015 and 2017 after finishing in the top five in all four majors in 2014.

It’s another illustration that while golf might be the slowest of games, it has a fast-changing landscape. Who could have imagined just five years ago that Jordan Spieth and Fowler, back then the two golden boys of American golf, would both be ranked outside the top 50 and all but forgotten heading into 2021?

At 27 and 31 respectively, it’s too glib and easy to say they will be back. It’s certainly the hope given they’re two of the game’s nice guys.

The New York Post’s Nicki Gostin handles the big picture, well, better than most details. Also for non-Gram users, their hefty roundup of the best comments is below. Though you can always “view comments” on the post and see the comedic best of humanity in these dark times.

A post shared by Greg Norman (@shark_gregnorman)

Yahoo’s Shalise Manza Young points out that a 51% decline in Masters ratings was in line with other drops in major sports, placing it as the fourth-worst on the list of significant events after the Stanley Cup, Preakness and the U.S. Open final round 56% drop.

Since almost no golfers partook in social justice causes this year, golf did not suffer a backlash cited as the cause of overall ratings drops:

There have been acknowledgements of the renewed call for racial reckoning that began with George Floyd’s killing in late May, with PGA Tour commissioner Jay Monahan releasing a statement 10 days after Floyd’s death that followed other corporations who made nebulous commitments to increasing diversity in their ranks, and senior tour player Kirk Triplett played with a BLM sticker on his bag.

But other than a few players participating in the performative #BlackoutTuesday on Instagram in June, there hasn’t exactly been a groundswell of public support for the movement in golf.

So save the “It’s those damn social justice warriors, I just want to watch my sports!” B.S.

The European Tour kicked off three weeks in South Africa with a bang that got plenty of attention on social media: Wilco Nienaber’s 439-yard drive during the Joburg Open’s first round.

The huge number took on added interest Sunday when Nienaber contended, ultimately finishing second to Joachim Hansen.

But the 20-year-old and his prodigious length—a 337-yard European Tour average in limited starts—has been mentioned by South Africans who witnessed his victory in the 2019 South African Amateur.

Like America’s Cameron Champ, it’s the effortlessness of his swing that might be more shocking (aided by those fairway heights, as a few remaining desperadoes like to claim.)

That’s Tony Johnstone and Alison Whitacker on the call from Randpark, elevation 5000 feet:

CBS Moneywatch’s Megan Cerullo doesn’t tell us much we haven’t already read about golf in the pandemic. Still, after years of stories about the decline of the sport’s participation numbers, it’s worth noting pieces like this one, if nothing else to highlight that a resurgence in the game had nothing to do with the opportunity to spend $600 for ten more yards off the tee.

In August, consumers spent a record $331 million on clubs, balls, gloves and other gear — that was up 32% over the year-ago period and topped the previous sales record for that month in 2006, according to Golf Datatech. 

For the first 10 months of 2020, golf equipment sales were up nearly 30% compared to the same period last year, Matt Powell, an analyst with market research firm NPD Group, told CBS MoneyWatch. Training tools, such as hitting screens, swing aids and putting matts are up 75% as enthusiasts practice their technique away from the golf course.

And this is a nice reminder that all that well-intentioned capital devoted to nine-hole ad campaigns could never be as effective as having more people work from home.

The millions of Americans now working from home because of the virus is also boosting golf, with more people sneaking away from their desks to play a quick nine holes.