In this addition of Ask Alan, our Alan Shipnuck takes reader questions about the golf world.
What DEFCON is pro golf at right now? That the top two tours can’t get over 100K viewers on a Sunday seems disastrous even for football season. Combined with the lackluster ratings for the playoffs, it really does seem like this sport is in a fast downward spiral! @SarrMaclean
I’m going to say DEFCON 2: a raging crisis that is threatening to turn into mutually assured destruction. The PGA Tour has been badly devalued by the loss of so many key protagonists, and the TV ratings you cite reflect that. The Tour’s new benefactors can’t be happy, either, as the first billion dollars of private equity money was shoveled to players without a dollar going toward upgrading the product. After three seasons and countless billions of dollars, LIV still has only a modest audience and now faces numerous big-ticket personnel decisions as the first wave of signees age out and/or need to be put out to pasture.
A deal to (sort of) reunify the sport is not a magic cure-all, as many former fans have realized that they’re okay not watching golf… and Bryson DeChambeau teeing it up at the Byron Nelson is not going to change that. The tour wars couldn’t have come at a worse time because the pro game was already suffering a glaring personality deficit. Greg Norman, Payne Stewart, Tiger Woods, Phil Mickelson, Ernie Els, Vijay Singh…golf enjoyed a quarter century run of charismatic stars, badasses and transcendent talent. Now the PGA Tour is dominated by low-key nice guys who barely make the needle twitch. LIV has all the antiheroes and spicy personalities but they remain mostly out of sight and out of mind. We’ll see how things shake out in the off-season but DEFCON 1 could be coming.
Is Rory’s inability to win physical or mental? Or metaphysical? @Kevinp613

