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How Much Does Rick Shiels Make On YouTube? We Ran The Numbers
I recently wrote about an estimate on how much I think Grant Horvat makes on YouTube based on some general calculations.
The same rules apply here.
These numbers are only my estimations based on publicly available data including view counts, average RPMs and more.
As such, use this info only as that: a rough (but educated) guess as to what Rich Shiels earns in YouTube ad revenue from his main Rick Shiels Golf channel (not his podcast or other channels).
Keep in mind that this estimation doesn’t include any private sponsorship deals including his deal with LIV Golf.
Understanding RPMs
The first thing to tackle is RPMs, revenue per mile. This number is crucial to estimating what Shiels makes per year on YouTube.
Simply put, an RPM is the amount of money a creator makes per 1,000 views, AFTER YouTube takes its cut.
| YouTube Niche/Category | Estimated Average RPM Range |
| Finance & Investing | High-End ($6 – $20+) |
| Make Money Online/Business | High-End ($5 – $18+) |
| Digital Marketing/B2B | High-End ($5 – $15+) |
| Technology/Gadget Reviews | Mid-to-High ($4 – $10+) |
| Educational/Tutorials | Mid-to-High ($3 – $8) |
| Health & Fitness | Mid-Range ($2 – $7) |
| Travel | Mid-Range ($2 – $7) |
| Lifestyle/Vlogs | Mid-to-Low ($1.50 – $4) |
| Cooking/Food | Mid-to-Low ($1 – $3) |
| Gaming | Low-End ($1 – $3) |
| Music/Entertainment/Comedy | Low-End ($0.50 – $2) |
As I did with Grant Horvat, we’re going to assume an RPM of $3 for our calculations.
My estimation
From what I could find, Rick Shiels has averaged around 7.2 million views per month so far this year. That’s down nearly 30 percent from last year, which is worth noting.
Based on our RPM of $3, that averages out to about $22,000 per month in ad revenue which, stretched across the entire year, puts us squarely in the $250,000-$300,000 range, quite a bit less than Grant Horvat.
Still, this number is only an estimate and doesn’t include the fact that Shiels has at least two other channels that are garnering views.
The post How Much Does Rick Shiels Make On YouTube? We Ran The Numbers appeared first on MyGolfSpy.
