One Big Problem Still Holding Back Women Golfers (And A Simple Fix)

I was forced into custom fitting at a young age, not because I was some junior prodigy, but because 30 years ago, there simply weren’t clubs that worked for a short, young girl. If I wanted to play, we had to get creative: cut down shafts, soften flexes, tweak lie angles, stretch grips as thin as they’d go.

Fitting wasn’t scary to me. It was normal. It was the only way I could play decent golf.

Most women don’t grow up with that mindset. And that’s the problem.

Today, custom fitting is more accessible than ever but a quiet barrier still exists. Too many women golfers, whether new, experienced or highly skilled, are still playing clubs that don’t fit them properly. Not because the gear doesn’t exist but because fitting is still not the norm for women golfers.

PXG is trying to change that. One of the most important things they’re doing is clearing up the misconceptions that have been around far too long.

“What if I hit a bad shot during the fitting?”

This is one of the most common fears, especially for women who didn’t grow up in the fitting bay. The reality? Fitters expect mishits. In fact, they want you to miss some.

Fitters want to see your real swing, not your highlight reel. Mishits often reveal the most about what you actually need. You don’t have to impress anyone at a golf club fitting.

“I’m not good enough for custom clubs.”

This misconception isn’t just wrong. It’s backwards. You don’t need to reach a certain skill level to deserve a fitting. Custom clubs aren’t a prize for playing well. They’re a tool to help you play better. Your swing, just as it is today, deserves equipment that fits. That’s true if you’re breaking 80 or breaking 120.

“Do they even sell women’s clubs?”

Women’s golf equipment has often been boxed up—literally. Pink and purple sets are sold off the shelf, marketed as one-size-fits-all solutions. Lightweight shafts, soft flexes, undersized grips and a matching bag. It’s not that the gear is always bad. It’s that it’s rarely fitted specifically for you.

The reality is that loft, lie, shaft flex, weight, grip size—none of that has anything to do with gender. PXG, among others, fits golfers, not demographics. The equipment should match your swing, not your age, gender or color preferences.

Long story short? Any club can be a women’s club—if it fits your game.

“All my clubs go the same distance anyway.”

When all your clubs fly the same yardage, chances are your set makeup is off: wrong shafts, poor gapping, ill-fitting heads or a mix of clubs that weren’t designed to work together. You don’t need to hit it further to fix this. You need clubs that are properly spaced and matched to your swing. This is a perfect reason to meet with a fitter and see what options you have.

“I don’t know enough to be fitted.”

Here’s the thing: you’re not supposed to. That’s the fitter’s job. A good fitter doesn’t expect you to speak in spin rates or attack angles. They’ll ask the right questions, watch your swing and make adjustments based on what they see and hear. Your job is to show up and be honest about how you play.

You’ll learn a lot at a fitting and it’s not just about equipment; it’s about your game as well.

“I only play golf for fun.”

Perfect. That’s the best reason to get fit.

Playing with the wrong clubs makes golf harder than it needs to be (and much less fun). Getting fitted means more solid contact, more confidence and fewer frustrating rounds. If you’re spending time and money to play, why not give yourself the best chance to actually enjoy it?

How PXG is changing the club fitting experience

PXG is one brand actively working to change the conversation around women’s equipment.

Their goal is to break down the stigma around club fitting by making it approachable, accessible and free of judgment. Whether you swing 60 mph or 90, play once a month or five times a week, PXG’s fitters are trained to meet you where you are.

Beyond the bay, PXG is also investing in women’s golf through initiatives like #SheGolfs and partnerships with First Tee. Their mission is simple: help more women feel welcome, supported and confident about the clubs in their bag.

Final thoughts

If you’re a woman who plays golf, even casually, you’re good enough for a fitting. You don’t have to earn custom clubs by being a low-handicap player.

The gear exists. The tech is there. The only thing holding some women back now is the outdated idea that fitting isn’t for them. It is.

And the sooner we normalize that, the more women will stick with the game for good.

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