Hey, who doesn’t love a good surprise?
I’m a lucky guy because it’s my job to hit golf clubs. Every year, we know the big OEMs are going to deliver quality stuff because, well, they’re good at what they do. We’re rarely disappointed.
The surprises usually come from the fringes. I may only be a sample of one, but of all the irons I’ve tried this year, the new forged sticks from Maxfli are the surprise club of 2025.
We first saw these new Maxfli irons back in March. We’ve since had the opportunity to learn how and why DICK’S went about creating them, and to get them on the course for some real world experience. After a few rounds, maybe they shouldn’t be that much of a surprise.
Forged goodness from the folks at DICK’S
Maxfli has been a DICK’s Sporting Goods store brand since 2008, but its history goes back at least a century to England and The Dunlop Rubber Company. In the late 19th century, Dunlop was a leading tire manufacturer and, like so many tire manufacturers have over the years, it branched into golf and tennis.
